Google and Meta ads for local service businesses in Dallas–Fort Worth. Built to make the phone ring and fill your calendar, not to chase clicks.
Most local businesses running their own ads pay for clicks that never call. It's rarely the budget. It's five small leaks, and each one is easy to fix.
See a real campaign walkthrough →Ads show for "free" and "DIY" searches, or to people outside your area.
The ad says "quality service". So does everyone else.
People land on the homepage and leave without calling.
The lead waits hours. By then they booked someone else.
You can't tell which ad brought the job, so you can't fix it.
We run local ads that remove the guesswork from growth. Instead of relying on referrals or slow periods, you gain control over lead volume and timing — ads become a predictable driver of calls and bookings when supported by the right system.
−46% cost per lead
Arcadia relied on referrals and slow seasons. New Google and Meta campaigns with their own landing pages and call tracking made leads steady and easy to measure.
+3× quote requests
PDI's ads sent people to a homepage that buried the specs. We built spec-first landing pages and search ads for exact product terms, so buyers asked for quotes.
+38% store visits
RNR's promos ran everywhere at once. We split ads by store and season, added call buttons and map ads, and timed spend to the weeks people buy tires.
2.4× booked jobs
Most of Lone Star's clicks came from outside their area. We tightened the map, ran Local Services Ads next to search, and answered every lead within 5 minutes.
−52% cost per call
Trinity paid for clicks all day but missed calls after 6pm. We ran call-only ads for urgent searches, shifted budget to evenings, and added an after-hours answering service.
$1.2M in signed jobs
Northlake only got leads after storms. Year-round search ads for repairs and inspections, plus Meta ads to past neighborhoods, kept the crew busy between storms.
Want proof for your trade? Browse every case study →
We’ve run Google and Meta ads for blinds shops, electricians, duct makers, tire shops and more. Here’s what we know works, and it’s built into every account we take on.
When the AC is out or a pipe bursts, people call. So we run call ads and put a tap-to-call button first on every page.
A flat city radius pays for clicks from people you don’t serve. We set your area zip by zip, and cut the ones that never book.
People ask two or three companies. We set up an instant text back and a call alert, so you’re first, even after hours.
Send a "blackout shades" search to a general home page and most leave. Each ad gets its own page that says exactly what they searched.
We track every call and form back to the ad that brought it in, then spend more on the ads that turn into real jobs.
We raise spend before your busy season and pull back after, using what we learned from the year before.
Different jobs, both worth doing. Most accounts run both once budget allows.
Captures people actively searching for your service right now — "emergency AC repair near me," "licensed electrician [city]." Highest intent, often the fastest path to a booked job.
Builds awareness and captures demand before someone searches — seasonal promotions, financing offers, before/after project photos. Lower cost per click, great for staying top of mind in your service area.
No secret tricks. Just 12 things done well, every week, from the first search to the booked job.
Show up for the right people, in the right places.
We bid on what buyers type, like "blinds installer Plano", not broad words that bring tire-kickers.
Your ads only show where you actually work. Far-off or low-value areas get cut or bid down.
Hundreds of "no" words (jobs, DIY, free, cheap) so you stop paying for clicks that never buy.
The "Google Guaranteed" spot at the top. Pay per lead, not per click. We set it up and manage it.
Turn a click into a phone call or a booked visit.
Every ad goes to a page that matches the search, with a big call button and a short form.
Call-only ads run when someone can pick up. After hours we switch to forms and text back.
Facebook and Instagram forms that fill in for them, plus ads that follow up with people who looked but didn’t call.
Every new lead gets a text in seconds and your team gets an alert, so nobody waits.
Spend more on what actually books work.
Each ad gets its own number. We know which ads ring the phone, and we hear how the calls go.
We send your booked jobs from the CRM back to Google, so it finds more people like your best customers.
Every week we cut losing ads, test new ones and move budget to what’s working.
Spend goes up before your busy months and down after, so slow months hurt less.
Same account referenced in the funnel above — here's exactly what changed.
Rebuilt geo-targeting around Arcadia Blinds' actual service radius across the Dallas–Fort Worth metro instead of a flat city-wide radius — cut wasted spend in outlying zones by 24%.
Replaced generic "custom window treatments" copy with specific ad text matching real search terms — "blackout blinds installation," "free in-home measurement" — lifting click-through rate 1.3×.
Sent traffic to a dedicated landing page (not the homepage) with a single call-to-action and click-to-call button above the fold — form completion rate nearly doubled.
Cost per lead dropped from $97 to $52 over 6 weeks on the same monthly budget — 132 leads in the most recent month, up from 86.
Rough estimate based on average results across current accounts — your free ads review gives you real numbers for your market.
Estimate only, based on a 36% lead-to-booking rate and $500 average job value. Actual results vary by trade and market.
The 5M Ads Formula is the 5-step system Yay Blitz uses to run Google and Meta ads for local service businesses: Map the right searches, Match each ad to its own page, Measure every call, Move fast on every lead, and Multiply what books jobs.
We list the exact searches your best customers type, set your real service area, and block the ones that waste money.
Every ad goes to a page built for that one service, with the same offer, photos and a big call button.
Call tracking, form tracking and booked-job tags show which ad, search and city each lead came from.
Leads go straight to your phone and CRM with an instant text back, so you call before the next company does.
Every week we cut searches and ads that don't book jobs and move that budget to the ones that do.
Our ad systems are built specifically for local service businesses. We understand emergency searches, seasonal demand, local competition, and how customers choose providers quickly — every campaign is designed with real local intent in mind.
"We finally know our cost per lead every single month. No more guessing whether the ad budget is working."
Ad spend is billed directly to your Google/Meta account, separate from management. No long-term contract — month to month.
| What you get | DIY / In-house | Freelancer | Yay Blitz Managed |
|---|---|---|---|
| Dedicated landing pages | — | Sometimes | ✓ |
| Call & form conversion tracking | — | Sometimes | ✓ |
| Weekly optimization | Rarely | Varies | ✓ |
| Monthly performance review | — | Rarely | ✓ |
| No long-term contract | — | Varies | ✓ |
Please contact our team or complete the form below. An ads specialist will reach out shortly to review your current ads, goals, and challenges.
We review your current ads, goals, and challenges.
We align on targeting, messaging, and budget priorities.
Campaigns go live and are optimized continuously for performance.
An ads specialist will look at your account and reach out within 2 business hours.
Funnel Strategy
Graphic & Web Design
Paid Local Ad
Marketing Strategy
